Part of offering a compelling shopping experience is telling your story in a unique way. Typography is a really important way to accomplish that for online stores. Using premium, high-quality fonts to communicate a brand’s identity is a key part of offering a user experience that resonates with customers.
We’re making it easier for merchants to do this through a new partnership with Monotype. Hundreds of beautiful new fonts are now available free to Shopify merchants within the online store editor. This new partnership makes it easier for merchants to create and launch online stores that tell their unique stories in a beautiful way.
Until now, a merchant would have had to license premium fonts, and then either hire a developer or go through a painful implementation process. With the help of Monotype, we’ve made this all incredibly simple and available to all Shopify merchants.
The new Monotype fonts are now available on all themes in the Theme Store. To access the new fonts, just ensure you’ve updated your theme to the latest version. View the full list of fonts available on Shopify here.